Digital Strategy = Gravitational Pull

Thanks to social media, businesses need to change how they think about influence. You can control what you say in an ad, sales meeting, or company memo, but when people connect peer-to-peer, you lose direct control over what is said or done. The new challenge is how to have influence from a distance.

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Replying To Spam Email

Suspicious emails: unclaimed insurance bonds, diamond-encrusted safe deposit boxes, close friends marooned in a foreign country. They pop up in our inboxes, and standard procedure is to delete on sight. But what happens when you reply?

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Continuity Camera

With iOS 12, there are a number of hidden features, but here’s one I have been using regularly since it’s release. You can now use your iPhone or iPad to scan documents or take a photo of something nearby and it appears instantly on your Mac. Continuity Camera is supported in many apps, including Finder, Mail, Messages, and more.

The Digital Imperative

As entire industries are disrupted by bold digital entrants and business models, more and more companies are at risk of extinction. Music, retailing, media, and travel are far along on this path, but we are also seeing similar patterns in more traditional industries, such as banking, agriculture, energy, healthcare, industrial goods, and manufacturing.

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