From URL to Interactive

Mark Anderson on December 28, 2019

I’ve been telling friends and colleagues for years, fuck DreamWeaver, RapidWeaver, SquareSpace, Wix, and Weebly. Sure they can help you throw a crappy little site together for your kids soccer team, but I believe in doing things the right way; learning the actual tools used to develop the majority of today’s content; HTML, CSS, JavaScript, etc.

In the series URL to interactive, Aaron Gustafson from “A List Apart” has assembled a group of knowledgeable authors as guides. This takes place in four distinct legs. Each will provide you with details that will help you do your job better.

Digital Strategy = Gravitational Pull

Mark Anderson on November 8, 2018

Thanks to social media, businesses need to change how they think about influence. You can control what you say in an ad, sales meeting, or company memo, but when people connect peer-to-peer, you lose direct control over what is said or done. The new challenge is how to have influence from a distance.

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Replying To Spam Email

Mark Anderson on October 24, 2018

Suspicious emails: unclaimed insurance bonds, diamond-encrusted safe deposit boxes, close friends marooned in a foreign country. They pop up in our inboxes, and standard procedure is to delete on sight. But what happens when you reply?

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Continuity Camera

Mark Anderson on October 15, 2018

With iOS 12, there are a number of hidden features, but here’s one I have been using regularly since it’s release. You can now use your iPhone or iPad to scan documents or take a photo of something nearby and it appears instantly on your Mac. Continuity Camera is supported in many apps, including Finder, Mail, Messages, and more.

The Digital Imperative

Mark Anderson on October 8, 2018

As entire industries are disrupted by bold digital entrants and business models, more and more companies are at risk of extinction. Music, retailing, media, and travel are far along on this path, but we are also seeing similar patterns in more traditional industries, such as banking, agriculture, energy, healthcare, industrial goods, and manufacturing.

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